Privacy Policy

Last revised on October 7, 2026.

Thank you for playing TenWaTen.

This Privacy Policy explains what information we collect, how we use it, when it may be shared with third parties, and the choices available to you.

When you use TenWaTen, we may collect information about your device, your use of the app, advertising-related data, and information needed to operate, improve, support and monetize the game.

Information we collect
We may collect the following categories of information:

- device type and device model
- operating system and app version
- language, country or region, and general technical device information
- date and time of app sessions
- gameplay and app usage events, such as starting the app, session activity, achievements, completed worlds, and other in-game actions
- crash reports, bug reports and diagnostic information
- advertising-related identifiers, such as the advertising ID on supported devices, where permitted
- IP address or approximate location derived from IP address, where processed by our service providers

We do not describe this information as fully anonymous. Some of it may be treated as personal data under applicable law, or may be linked to a device or advertising identifier by us or our service providers.

How we use information
We use this information to:

- provide and operate the game
- maintain app security, stability and performance
- diagnose bugs, errors and crashes
- understand how players use the game
- improve gameplay, balancing, progression and features
- measure the effectiveness of our advertising campaigns
- optimize how we advertise the game on third-party advertising platforms
- show ads in the app and support free access to the game
- comply with legal obligations and enforce our terms

Google Services (AdMob & Firebase Analytics)

We use Google services, specifically Google AdMob and Google Firebase Analytics, to serve advertisements, measure advertising effectiveness, and understand how users interact with our app.

Google AdMob

We use Google's AdMob to display ads in the app. Google and its partners may collect and use data such as advertising identifiers, IP address, device information, and app interaction data for ad delivery, frequency capping, fraud prevention, measurement, and, where permitted, ad personalization.

Google Firebase Analytics

We use Google Firebase Analytics to collect information about how visitors use our application. Firebase Analytics collects device information, app usage statistics, session data, and custom in-app interaction events. This data helps us analyze game performance, optimize feature delivery, and improve the overall user experience.

Google's privacy policy is available here:
https://policies.google.com/privacy

Information about Google's advertising and analytics technologies is available here:
https://policies.google.com/technologies/ads

Meta App Events
We use Meta Platforms' App Events tools to measure app activity and the effectiveness of our advertising campaigns on Meta services such as Facebook and Instagram. Meta documents App Events as a way to track actions in a mobile app, including app installs and in-app events. :contentReference[oaicite:2]{index=2}

This may include events such as:

- app activation and session activity
- installation attribution and campaign measurement
- gameplay or feature usage events
- selected custom in-app events that help us understand and improve the game and our advertising performance

Where permitted, and depending on your device settings and consent choices, Meta may receive device-level or advertising-related information in connection with these events for measurement and optimization of our advertising campaigns.

Meta's privacy policy is available here:
https://www.facebook.com/privacy/policy/

Legal basis and consent
Where required by applicable law, we rely on your consent for certain analytics, advertising, and tracking activities, including the use of advertising identifiers and sharing data with advertising or measurement partners.

For users in relevant regions, we may present a consent message or privacy choice screen in the app. Your choices may affect whether personalized advertising, advertising measurement, or certain analytics features are enabled.

Apple App Tracking Transparency
On Apple platforms, if our app engages in tracking as defined by Apple, we request permission through Apple's App Tracking Transparency framework before accessing the device advertising identifier or performing tracking that requires such permission. Apple states that apps must obtain permission through ATT to track users or access the device advertising identifier. :contentReference[oaicite:3]{index=3}

If you do not grant permission, tracking-related functionality may be limited and your device advertising identifier may not be available to us or our partners. :contentReference[oaicite:4]{index=4}

Data sharing
We may share information with:

- service providers and partners that help us operate, analyze, support, secure, advertise, or monetize the app
- Google, including AdMob and related partners
- Meta Platforms in connection with App Events, campaign measurement, and advertising optimization
- professional advisers, auditors, insurers, and legal representatives where necessary
- public authorities, regulators, courts, or law enforcement where required by law or to protect our rights
- a purchaser, investor, or successor in connection with a merger, acquisition, financing, reorganization, or sale of assets

International transfers
Our service providers and partners may process information in countries outside the European Economic Area, including countries that may not provide the same level of data protection as your home country. Where required, such transfers are carried out using appropriate safeguards under applicable law.

Data retention
We keep information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including to operate the app, maintain records, resolve disputes, prevent fraud, comply with legal obligations, and enforce our agreements.

Children
We do not knowingly collect personal data from children in violation of applicable law. If you believe that a child has provided us with personal information unlawfully, please contact us so that we can review and, where appropriate, delete the information.

Your rights
Depending on where you live, you may have rights regarding your personal data, including the right to request access, correction, deletion, restriction, objection, or portability, and the right to withdraw consent where processing is based on consent.

You may also be able to limit certain advertising or tracking activities through:

- your in-app privacy choices, where available
- your device privacy settings
- Apple's App Tracking Transparency settings on iOS/iPadOS
- your Android advertising settings, where available

To exercise your rights, please contact us using the Contact section below.

Security
We use reasonable technical and organizational measures designed to protect information against unauthorized access, loss, misuse, or alteration. However, no method of transmission or storage is completely secure.

Changes to this Privacy Policy
We may update this Privacy Policy from time to time. When we do, we will update the "Last revised" date above. Your continued use of the app after an update means that you acknowledge the updated Privacy Policy.

Contact
If you have questions or feedback, you can reach us at:
support@gdm.no
Att: Kjetil Larsen
c/o Global Digital Media
Sjøhagen 3
4016 Stavanger, Norway